A partnership. An opportunity. A powerful way to start 2024: Aveyo is partnering with SOAR, and it’s going to be huge.
Let’s start by answering the obvious the question:
WHO IS SOAR?
SOAR is a lending platform, created, backed, and led by notable industry names like Tarek El Moussa (HGTV Flip or Flop), Heather El Moussa (Selling Sunset), Brian Decker, and Shelby Elias. They’ve cleverly created a new vertical within the lending and real estate space that will do very important things:
First, it’ll bring big, consistent revenue to lenders and realtors. We all know how volatile the housing market can be. These ebbs and flows can drastically affect the financial security of lending companies and their agents. Soar brings an element of stability to their businesses, as well as a new commission stream to their bottom line. And all the lender needs to do is make a referral.
Next, Soar gives homebuyers of new and existing homes an opportunity to bundle energy efficient upgrades into their mortgage. This means solar systems, energy efficiency appliances, redone insulation, new roofs, and improved energy functionality can be baked into their loan, saving them thousands in upfront costs and granting them hundreds of thousands over the life of their loan. All while massively reducing the carbon footprint of individuals across the US.
WHERE DOES AVEYO COME IN?
We also help in two, major ways:
First: we are Soar’s exclusive solar provider. Our fully integrated teams work behind the scenes to install the solar systems of each deal the Soar team closes. Because of our top-notch processes, continually-improving operations, and world-class customer service, we provide an added layer of confidence to the Soar team as they close deals with interested leads. This makes the partnership a win-win.
Additionally, our marketing team will have a heavy guiding and creative influence in what Soar does, is, and looks like. We’ve already elevated some of their existing branding, and will continue to work to build out meaningful marketing pieces (everything from websites to video content to email campaigns) that will help convert both prospective lenders and customers.
CONCLUSION
This partnership represents is a revolutionary binding of two industries: the homebuilding world and the solar world and is a step in a much-needed direction. We can only guess the impact it will have on lenders, realtors, home buyers, and solar providers, but we estimate it will be deep and meaningful.
We couldn’t be more pleased to partner with a company like Soar and look forward to what doors this will open in the very near future.